Advisory Launch Package

You’ve invested in training to support delivery of your new service, now it’s time to increase the client engagement and education on what they can really achieve by moving beyond a purely compliance relationship.

Client Health Check

Use this simple set of questions to identify the quickset wins for your client.

Example: Link to ‘Fact find’ document’

Evidence of delivering results

Do you have ‘Testimonials’ and/ or ‘Case Studies’ – if not we can help…. (link to E3)

Whats Your Guarantee

What’s Your Packaging / Pricing

Chat Heroes / FAQ’s

Website page content

You need to ensure information about your new services are outlined on your website and associated marketing materials. This might include news / blog articles

Example: link to good webpage.

Website ‘Call to Action’

Now you have them interested. What do you want your website visitors to do as a result – what’s your ‘Call to Action’

Example: example of enquiry webform

Email Marketing

Are you in regular communication….

Example: link to a series of email text

Social Media

If you are active on LinkedIn, Twitter etc. then you need something to say.

Example: link to a series of 12 posts to match to FIBO content – Factoids / ‘Did You Know’

Video Content

Create a short ‘Explainer Video’ to explain the key benefits of your nee service.

Example: link to video

Presentations / Webinars

You should consider running a series of information webinars for your clients / prospect’s.

Example: here are the 12 current titles

Fact Sheets: Services

Fact Sheets: Sectors

One fact sheet for each of the key 12 workshop titles. Also have the Top 10 issues ppt me and Mark delivered.

Example: link to more info

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